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E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach.
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Today’s web applications require more than simple load balancing. This white paper describes the 8 must-have features of a more comprehensive application delivery solution.
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Read this groundbreaking new study, conducted by Forrester Consulting on behalf of IBM, to understand how empowered customers are changing the way business is doing business—today and in the future.
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In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
WHITE PAPER:
If you can make your site more trustworthy, you can turn customer concerns to your advantage. Learn how trust can be a competitive advantage, and how to go about establishing trust among customers in this white paper.
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This paper explores new developments in website security that online businesses should be implementing to build confidence in their sites, protect valuable brands and safeguard customers’ sensitive information, not to mention improving their bottom line.
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This in-depth resource explores how a lean portal can help your organization trim the operational fat and deliver the kinds of experiences that customers crave. Read on to learn key differences between lean portals and suites, and uncover the benefits of "going lean."
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Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
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Thirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
