All Research
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How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
Sponsored by: JonERPIn this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
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Global Brand Management: Why Managing Your Brand is More Important than Ever (by OpenText)
Sponsored by: OpenTextThis white paper discusses the importance of brand management and provides tips for improving your branding strategy.
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Aberdeen Group: Business Value of Adapting Web Content for Mobile Devices (Sponsored by OpenText)
Sponsored by: OpenTextThis analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing.
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SilkPerformer ensures USA Technologies services meet demand spikes, satisfying customers and end-users
Sponsored by: Micro FocusUSA Technologies sought a solution that offered better QA and testing to meet the expanding demand of transactions at its 48,000 point-of-sale, cashless micro-transaction machines. This paper outlines the solution it chose and how it offers an automated software load and elevated performance testing. Read this to learn more about its benefits.
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Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
Sponsored by: DMG ConsultingThis paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
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Customer Experience Exchange E-Zine: Taking a swing at social CRM
Sponsored by: SearchCRMThis edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
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Building the Contact Center of the Future
Sponsored by: inContactThis comprehensive white paper discusses the future of contact centers. From tools to strategy this paper covers all you need to know about ensuring that your customer service stays up to date.
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Defining the 21st Century salesperson
Sponsored by: SAP America, Inc.This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
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Give Your Sales Team the Tools to Maximize Productivity with a CRM Mobile App
Sponsored by: SAP America, Inc.Read this paper to learn how to put analytical insight, up-to-date product, customer and market information, and real-time collaboration capabilities into the hands of your salespeople while they're in the field and on-the-go with mobile customer relationship management (CRM) software.
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SearchCRM.com E-Guide: Real-world mobile CRM case studies
Sponsored by: SAP America, Inc.This expert e-guide looks at two real world case studies of how businesses used mobile technology to improve CRM.
