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E-Guide: Key Strategies for Improving Customer Service in a Down Economy
sponsored by Citrix Online
 | eGuide: | Posted: 08 Jan 2010
| | Published: | 07 Jan 2010 | |
Summary: |
Read this E-Guide and explore key techniques for using Web 2.0 technologies to improve your customer service, marketing and sales efforts. Discover a sound customer service strategy for your organization, as well as two types of online
customer service initiatives.
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How to Market and Sell Services with Webinars
sponsored by Citrix Online
 | Webcast: | Posted: 04 Dec 2009
| | Premiered: | Available On Demand | |
Summary: |
This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.
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8 Steps To Optimizing Your Lead Nurturing Program
sponsored by Citrix Online
| Videocast: | Posted: 04 Dec 2009
| | Premiered: | 18 Nov 2009 | |
Summary: |
During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team.
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Using Performance Drivers to Enhance Business Success: Identifying, Visualizing and Analyzing Key Performance Drivers (KPD metrics)
sponsored by myDIALS Inc.
| White Paper: | Posted: 04 Nov 2009
| | Published: | 04 Nov 2009 | |
Summary: |
This paper examines performance metrics and focuses on the nature, identification and use of Key Performance Drivers to enhance business success. It illustrates how these KPD metrics can be visualized and logically related to the Key Performance Indicators that measure those outcomes.
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A Guide to the Value of Reliable Data in Retail Banking
sponsored by DataFlux Corporation
| White Paper: | Posted: 04 Nov 2009
| | Published: | 02 Nov 2009 | |
Summary: |
This paper examines the impact of unreliable data on retail banks. Defining the requirements needed to guarantee data reliability in retail banking, it offers a practical approach to creating and governing that data, and shows how you can get started in making trusted data available to improve marketing, customer service, risk management and more.
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Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar
sponsored by Citrix Online
| Case Study: | Posted: 21 Aug 2009
| | Published: | 23 Mar 2009 | |
Summary: |
This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study
sponsored by Citrix Online
| White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Dec 2008 | |
Summary: |
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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How to Market and Sell Services with Webinars
sponsored by Citrix Online
| White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Jun 2009 | |
Summary: |
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.
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Pivotal CRM: Built For Sales
sponsored by Pivotal CRM, a CDC Software solution
 | Product Demo: | Posted: 23 Jul 2009
| | Published: | 23 Jul 2009 | |
Summary: |
In this multimedia demo, learn how Pivotal CRM's flexible, innovative features and design give sales users an edge and make them feel the system was built just for them.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs
sponsored by Pivotal CRM, a CDC Software solution
| White Paper: | Posted: 23 Jul 2009
| | Published: | 23 Jul 2009 | |
Summary: |
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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The Customer-Driven Innovation Series: The Predictive Enterprise
sponsored by SPSS Inc. Worldwide Headquarters
| White Paper: | Posted: 05 May 2009
| | Published: | 01 Dec 2007 | |
Summary: |
Customer data mining and predictive analytics helps achieve customer innovation, strengthen brand and lift sales. Gain further customer insight with four attributes of a predictive enterprise so you can start putting customer innovation to work.
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Effective Negotiating: 5 Rules for Smooth Transactions
sponsored by Global Knowledge
| White Paper: | Posted: 13 Mar 2009
| | Published: | 13 Mar 2009 | |
Summary: |
This white paper discusses five rules for negotiating that can help make the transaction more pleasant for everyone involved and better your chances at getting what you want.
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Mobile Sales Force at Growing Company Benefits from Mobilizing CRM Information to the Field
sponsored by BlackBerry
| Data Sheet: | Posted: 04 Mar 2009
| | Published: | 26 Feb 2009 | |
Summary: |
Sales Partnerships needed a way to coordinate the activities of the outsourced sales force services it offers. They wanted a solution that would help maximize the productivity of the sales force by tracking sales activities, handling territory management, and creating a high level of accountability for the sales representatives working...
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How to Ensure That Your Employees Will Want to Use CRM
sponsored by Pivotal CRM, a CDC Software solution
| White Paper: | Posted: 20 Feb 2009
| | Published: | 20 Feb 2009 | |
Summary: |
This paper outlines the technology building blocks that enable you to create an information-rich environment that empowers your workforce to perform at its peak. Learn how to use data to its fullest--without having to become IT experts.
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CRM Built for Sales: The Executive Guide to Selecting CRM That Meets Sales Needs
sponsored by Pivotal CRM, a CDC Software solution
| White Paper: | Posted: 20 Feb 2009
| | Published: | 20 Feb 2009 | |
Summary: |
This white paper provides core principles companies can use to help them select a CRM system that each sales user feels was built just for them.
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MORE SPECIFIC TOPICS:
B2B |
B2B Online Trading |
B2C |
C2C |
Channel Management |
Field Force Automation |
Inside Sales |
OEMs |
Outside Sales |
POS |
Sales Channels |
Sales Force Automation |
Sales Order Management |
Telesales |
VARs