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10 Quick Wins for Sales & Marketing sponsored by ZoomInfo
 | eBook: | Posted: 09 Nov 2009
| | Published: | 09 Nov 2009 | |
Summary: |
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.
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A Guide to the Value of Reliable Data in Retail Banking sponsored by DataFlux Corporation
 | White Paper: | Posted: 04 Nov 2009
| | Published: | 02 Nov 2009 | |
Summary: |
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
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Addressing the challenges of implementing a customer-centric strategy sponsored by Infor CRM
 | White Paper: | Posted: 05 Dec 2008
| | Published: | 05 Dec 2008 | |
Summary: |
The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
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Advanced Reporting for Salesforce sponsored by SAP BusinessObjects
 | Webcast: | Posted: 26 Oct 2009
| | Premiered: | Available On Demand | |
Summary: |
As a salesforce.com customer, you understand gathering data is only the first step towards success. Reports from Salesforce still require a lot of hands-on manipulation to get to the level of insight you and your executives need to make effective decisions.
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B2B Lead Gen: Marketing ROI Performance & Evaluation Study sponsored by Citrix Online
 | White Paper: | Posted: 21 Aug 2009
| | Published: | 01 Dec 2008 | |
Summary: |
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
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Best Practices of the Best-Run Sales Organizations sponsored by SAP America Inc
 | White Paper: | Posted: 08 Jun 2009
| | Published: | 01 Jun 2009 | |
Summary: |
Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
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Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting sponsored by SAP America Inc
 | White Paper: | Posted: 27 Apr 2009
| | Published: | 27 Apr 2009 | |
Summary: |
Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
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Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar sponsored by Citrix Online
 | Case Study: | Posted: 21 Aug 2009
| | Published: | 23 Mar 2009 | |
Summary: |
This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
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Choosing the Best CRM for Your Organization sponsored by Oracle Corporation
 | White Paper: | Posted: 26 Sep 2007
| | Published: | 01 Sep 2007 | |
Summary: |
Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.
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Connect and Empower Mobile Salespeople sponsored by Oracle Corporation
 | White Paper: | Posted: 10 Jun 2009
| | Published: | 10 Jun 2009 | |
Summary: |
Read this free white paper to see how mobile CRM will give your sales team a winning record on the road.
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Creating Enduring Customer Relationships sponsored by Oracle Corporation
 | White Paper: | Posted: 10 Jun 2009
| | Published: | 10 Jun 2009 | |
Summary: |
Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
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CRM Built for Customer Service: The Executive Guide to Selecting CRM that Meets Service Needs sponsored by Pivotal CRM, a CDC Software solution
 | White Paper: | Posted: 20 Feb 2009
| | Published: | 20 Feb 2009 | |
Summary: |
This paper explores core principles companies can use to help them select a CRM system.
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CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs sponsored by Pivotal CRM, a CDC Software solution
 | White Paper: | Posted: 23 Jul 2009
| | Published: | 23 Jul 2009 | |
Summary: |
How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
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CRM Built for Sales: The Executive Guide to Selecting CRM That Meets Sales Needs sponsored by Pivotal CRM, a CDC Software solution
 | White Paper: | Posted: 20 Feb 2009
| | Published: | 20 Feb 2009 | |
Summary: |
This white paper provides core principles companies can use to help them select a CRM system that each sales user feels was built just for them.
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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success sponsored by Pivotal CRM, a CDC Software solution
 | White Paper: | Posted: 20 Feb 2009
| | Published: | 20 Feb 2009 | |
Summary: |
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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