Widex U.S.A., founded in 1956, is one of the most respected names in the hearing healthcare industry. The innovative and remarkably small hearing aids provided by Widex have helped millions of hearing impaired adults and children.
Widex needed a Web-based solution to deliver customized content and applications to its hearing aid dispensers. The company wanted to provide dispensers with self-service capabilities, such as order placement, training registration and access to current product information. In addition, dispensers were phoning the call center or mailing in order forms to secure new products, with above average turn around times. Widex wanted to ease pressure on its call center, especially since a good portion of the incoming calls were customers tracking orders.
To help improve customer service and speed delivery times, Widex called on VAI to develop a customized e-Commerce solution. VAI's S2K Commerce Express and IBM's WebSphere Portal solutions really fit the bill for Widex- it allowed them to leverage their investment in the IBM i and provided a cost effective, flexible framework for delivering variable content and applications to their dispensers.
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